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Trash the Wedding Dress
A dirty new trend for gowns.
by Maureen
A funny coincidence: I was going through my very small, very packed closet a few days ago, and I unearthed my wedding gown. It’s not one of those ginormous gowns. It’s understated and, for me, perfect. I tried it on.
Two years and one baby later, and I’m proud to say it still fits. It was promptly returned to the eternal wardrobe limbo: Too precious to give up, too formal to ever wear again. I feel bad for it—sitting there all by its lonesome.
Just as bumbled through my closet, I unintentionally found a new use for the dress with surfing the Internet. Yes, we’ve heard of Trashing the Dress; nothing new there. But what about creating an elaborate photo shoot out of it? Boston.com posted an article (and video) on a local photographer who going the “Trash the Dress” route (aka Down the Gown or Mess with the Dress)—and documenting it on film. Apparently, the new trend is “new and grittier post-wedding albums.” Who knew? But I like the sound of it.
Don’t worry—the dresses don’t get literally trashed. The woman interviewed planned to have her dry-cleaned and stored. So why bother? She said her wedding day passed so quickly, that she didn’t spend much time in the gown—or enjoy wearing something that she spent so long selecting (and paying for). Why not jump in the fountain in it—God know there was zero chance of that happening on the Big Day.
I’m all in favor of it. In fact, I might just contact that photog, spring my wedding dress from closet jail, and see what kind of trouble we can get into.
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1 Dmitriy Dribinskiy // Jun 27, 2008 at 12:14 pm
Thank you for your comments! The article in Boston globe was about our company and the photo/video shoot was done by me and my partner, Dina Konovalov. The “Trash the Wedding Dress” trend is catching on and we’ve made headlines offering this service to our brides. We were honored to have the whole Globe staff (writer, photographer and videographer) follow us on a shoot we planned with Jill, one of our former brides. It was a great day that we spend at Fenway and at the Fountains at Christian Science Center, getting the bride soaked but happy. Below is the link to the article and video from the shoot:
http://www.adreampicture.com/trash_wedding_dress/jill_video.html
http://www.adreampicture.com/trash_wedding_dress/angela_video.html
http://www.boston.com/news/local/massachusetts/articles/2008/06/13/here_comes_the_slob/
Also, we were featured on New England Cable News (NECN)! See Dina here: http://www.boston.com/news/local/massachusetts/articles/2008/06/13/here_comes_the_slob/
2 Hip_M0M // Jun 24, 2008 at 5:27 pm
I love this idea. My dress is still the most beautiful dress I could ever have imagined wearing on my wedding day.
Six years later, however, I’m divorced and hanging onto it simply because it’s gorgeous and it’s mine. I doubt I’d fit into it again but it’d be worth it to try it on and trash it for a photo shoot. Did I mention that I LOVE this idea?